Brands that get noticed
Social media, ads, print and branding for local businesses. Tap a project to open it, then tap any image to view it larger.
Social media management · Estate planning lawPittman Law Office23 pieces
Pittman Law Office
the P.I.N.K. way
Serving The Villages & Central FL
Wills, trusts & peace of mind, the P.I.N.K. ... more
linktr.ee/Pittmanlawoffice
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From the day I took over the account in March 2025 to today.
Estate planning is a topic most people put off. My job was to make it feel approachable, local and even a little chic.
When I started with Pittman Law, the account had about 50 followers and no consistent look. I built an editorial, magazine-style identity around the firm's three attorneys and their signature pink: serif cover type, golden-hour photography and recurring series people recognize at a glance.
Every post is planned into the grid before it goes live. Pinned attorney spotlights introduce the team, and each row below balances people, education and timely local moments, so the profile reads like one cohesive page.
Strategy
- Monthly growth calendars
- Mon / Wed / Fri content pillars
- Stories every Tue & Thu
- Local geotags & keyword signatures
Creative
- Editorial visual identity
- Attorney spotlight series
- The Pittman Edit & Field Notes
- Grid planning, row by row
Production
- Reels & YouTube Shorts
- Carousels & static posts
- Captions in the brand voice
- Highlights & bio
Series people come back for
Named series and audience-specific carousels give followers a reason to save, share and return.
Planned a month at a time
Each month starts with a growth calendar I build for the firm, with every post, story and holiday mapped out before anything is designed.
- October
- 13 posts, 9 story prompts and 9 holiday moments
- Anchor
- National Estate Planning Awareness Week, Oct 19–25
- Cadence
- Myth-buster Monday, carousel Wednesday, team spotlight Friday
- Every post
- Hook in the first 2 seconds, a share/tag CTA and local geotags
More Pittman Law design
Social ads · Stories · Flyers · Ocala, FLNirvana Medical Spa25 pieces
Promotional ads, stories, Facebook banners and printable specials for a medical spa in Ocala. Swipe sideways in a row to see more.
Feed ads
Seasonal campaign
Story ads
Facebook banners
Monthly specials flyers
Marketing · Ocala, FLZone Health & Fitness9 pieces
Marketing for Zone Health & Fitness in Ocala: ad creative, email and SMS campaigns, a lead and META reporting dashboard, a brand kit, and in-club TV advertising for local businesses.
Ads, billboards & magazine
In-club posters
In-club TV advertising packet
Real estate social media · Print · Ocala, FLThe Boyd Group32 pieces
Instagram posts, listing graphics, floor plans, an open house flyer and a townhome booklet for Angie Lester of The Boyd Group, covering commercial property and the Watula South townhomes.
Instagram posts
Carousel: Downtown Ocala
Watula South townhome booklet
Floor plans
Open house posters
Open house flyer
Ads & print · Kendrick Butler, OcalaStellar Real Estate Agency4 pieces
Ads for Kendrick Butler, Stellar Real Estate Agency in Ocala: listings, leasing and TV ads.
Now leasing ad
TV ads
Event design · Sponsorship packetDink for Purpose10 pieces
Event promotion for an inaugural charity pickleball tournament: printable flyer, Instagram carousel, post and story, plus a 3-page sponsorship packet. Hosted at The Dink Tank in Ocala, benefiting Open Arms Village.
Tournament flyer
Instagram carousel
Instagram & Facebook post + story
Sponsorship packet
BrandingLogos & Business Cards9 pieces
Logo and business card design for local businesses.
Logo: Coastline Collective
Logo: Perfectly Polished by Paige LLC
Logo design
Perfectly Polished
by Paige LLC
A complete logo suite for a local cleaning company: a primary stacked logo, a horizontal version for headers and signs, and a framed version for social profiles.
Logo: Marketing Architect by Design
Business cards: Bricks & Mortar Real Estate
Business cards: Zone Health & Fitness
